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Case study: WP Performance

A marketing website for a managed WordPress hosting brand

The owner was launching a managed WordPress hosting brand and needed a marketing site. In August 2024 he handed over an earlier copy of a site and a purchased theme as the starting point.

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In short

WP Performance is a managed WordPress hosting brand with three plans, PowerHouse Servers and a Website Restructure service. Codiffy built its marketing website on WordPress from a purchased theme and the client's homepage document, wrote the copy for the Website Restructure service and added the plans page and the legal pages.

The WP Performance homepage: Elevate Your Website: Ultimate WordPress Speed Solutions for Serious Business, over a photo of two people at a laptop
wpperformance.com in October 2026.

The short version

Challenge
The owner was launching a managed WordPress hosting brand and needed a marketing site. In August 2024 he handed over an earlier copy of a site and a purchased theme as the starting point.
Approach
We took over the site copy, imported the theme's demo content, built the pages from the client's homepage document and chosen stock videos and photos, wrote the copy for the Website Restructure service and added the plans and legal pages.
Result
The site is live with Home, Plans, PowerHouse Servers, Website Restructure, Contact, Support and Billing pages.

About WP Performance

WP Performance is a managed WordPress hosting brand with three plans, PowerHouse Servers and a Website Restructure service.

What we did

  • The logo file The WP Performance Host logo, supplied as a layered design file (September 2023).
  • The starting point An earlier copy of a site taken over, and the full theme package obtained to import its demo content (August 2024).
  • Website Restructure copy The sales copy for the service: replacing a heavy premium theme with a light custom coded theme, same design, with Advanced Custom Fields as the editor (December 2024).
  • The homepage Built from the client’s homepage document, three stock videos he chose and stock photos, then a round of changes, a link colour and a speedometer graphic (December 2024 to March 2025).
  • Plans and legal pages The pricing plans page with its banner heading, the acceptable use policy, terms and privacy pages, and restyled bullets (April 2025).
  • Updates A new phone number and replacement videos, one original no longer being available (July to August 2025).

The result

The site is live with Home, Plans, PowerHouse Servers, Website Restructure, Contact, Support and Billing pages. More on our website design and development page.

How the project ran

  1. August 2024Site copy and theme handed over
  2. December 2024Website Restructure copy written
  3. December 2024 to February 2025Homepage, videos and photos
  4. April 2025Plans page and legal pages
  5. July to August 2025New phone number and replacement videos

Questions about this project.

What is WP Performance?

A managed WordPress hosting brand with three plans, PowerHouse Servers and a Website Restructure service.

What did Codiffy build?

The marketing website on WordPress: the homepage from the client's document with chosen stock videos and photos, the Website Restructure service copy, the plans page and the legal pages.

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